ALL THAT GLITTERS IS NOT GENMA

Genma Collection was born as a collection of luxury-design furnishing objects capable of characterizing environments and spaces in an iconic and exclusive way. Far from the logic of marketing or current trends,Genma aims to redefine luxury with a personal approach in which the planning substance of a refined design merges with an uncompromising realization, both in materials and finishes and in the refinement and originality of the technical solutions. With its collection, Genma is aimed at an aware and refined clientele that seeks uniqueness and exclusivity in design products.

DESIGNED AND MADE IN ITALY

Genma Collection has in its DNA in “designed and made in Italy”. However, it is not just about high craftsmanship and attention to detail, but about a made in Italy that is realised also in an approach to design that stems from the fusion of two worlds: the world of technology that of art. Innovation and high-tech craftsmanship are combined with inspiration, poeticity and iconicity to make every single piece of our collection unique and original, as the best “made in Italy” must be.

NEW BRAND, DEEP ROOTS

Genma Collection is a new and exciting brand with deep roots in Genesi Italia, a well-established contract and procurement company with more than a decade of experience. The Genma project was conceived thanks to the vision and exchange of ideas of the two founders of Genesi, Carlo Boschetto and Simone di Carlo, together with the creative and talented designer Tomaso Schiaffino.

Design & MADE IN ITALY

“Genma Collection is one of the most ambitious challenges in my career as a designer and at the same time the realization of a dream: to realize a global design project from scratch, from the brand to the product with maximum creative freedom. The best way to honor such a unique opportunity was to research and design objects that were always the result of the best we could give, and never of compromises or adaptations.

I hope that anyone who approaches Genma's collection will perceive the great passion and inspiration from which it is born and the special care with which it is made.

creative director: Tomaso Schiaffino